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News - 2nd May 2013

Open Day At Emirates Old Trafford

Open Day At Emirates Old Trafford

EMIRATES OLD TRAFFORD will play host to over 3,000 schoolchildren from the North West of England on Day Two of Lancashire's LV= County Championship match against Essex (Wednesday 8 May).

The day will be part of ‘The Lancashire Way’ an exciting joint project which Lancashire County Cricket Club, LCCC Foundation and the Lancashire Cricket Board are undertaking throughout 2013. All three parties are working closely together to promote inclusivity and to raise the participation levels of cricket across our region through six key initiatives.

As well as watching high quality First Class cricket action on the day, the children will also take part in a whole host of physical, fun and educational activities in a specially created Activity Zone which will be operated by the LCCC Foundation, local community groups, Greater Manchester Police, Greater Manchester Fire Service and the Armed Forces.

Prizes will be presented throughout the day to some lucky schools including coaching sessions at our Indoor Cricket Centre, Thunderbolts memberships, signed merchandise and some pupils from Morland Area C of E Primary school in Cumbria will perform the Guard of Honour welcoming the teams out to play.

Also, during the lunch interval pupils from four schools will participate in the Asda Kwik Cricket competition on the outfield. Prizes will be presented by LCCC Cricket Director Mike Watkinson who is also the Asda Kwik Cricket Ambassador for Lancashire during 2013.

Mike Watkinson said: “This open day will show that Lancashire County Cricket Club is officially open to the community and that cricket is a game suitable for everyone.

“Lancashire County Cricket Club, LCCC Foundation and Lancashire Cricket Board are delighted to welcome all communities to experience the Lancashire Way at Emirates Old Trafford during a First Class match.”

Michelle Carney, Foundation Director, added: “‘We are so excited that thousands of school children from across the North West are joining us on the 8th May to experience First Class cricket and enjoy the warm welcome that Emirates Old Trafford offers. The LCCC Foundation uses the power of cricket to motivate, educate and inspire our community and we hope that by experiencing cricket first hand we will encourage young people to try a sport that they may not have thought about before and want to visit again with their families.”

Andrew Hayhurst, Managing Director of the LCB, added: “”Many children attending on the day may well be seeing cricket at this level for the first time and in such magnificent surroundings. It is hoped that they will return as our future customers. It is important that we attract a new audience to cricket when we are competing with so many other attractions. A brand new stadium can only help that.”


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